FAQ

Music

Q.What is Pre-mastering?
A.

Pre-mastering makes a part of mastering. This is separated at three successive processes: mix down, pre-mastering and glass-mastering. Mix down is done at the studio (could be done by us as well), we will take care of the pre-master, and last is glass-mastering, done at the CD-factory. In principle process of pre-mastering is separated in to two sections: final sound processing, and technical processing PQ-code plus embedding the ISRC.

Q.What is Editing?
A.

Editing is a process where some small asperities at the beginning or at the end of the tunes can be removed, as well you can shorten your couplet or place it somewhere else in the tune. Moreover editing is a means to put the tracks in the right order (as they will be on the CD) and with the right pause length after each other. So it is important that before you go to the mastering process, to determine what will be the order of your tracks that need to placed at the album.

Q.What is Correction?
A.

There are few ways to correct the sound, depending what is the desired effect, possibilities are: Equalizing, Levelling and Limiting. Your need may be for an example, that your sound needs a bit more/less volume or brightness.

Q.What is Compression?
A.

When applying compression the dynamics of the audio will be influenced so that eventually a pleasant and equal sound can be achieved. Dynamic is the difference in between the highest and the lowest volume, expressed in the dB. With the compressor all of the volume peaks get levelled, while the sound signals get printed in regard to the dynamic changes.
Too much compression produces a flat and plane sound.

Q.What is Equalizing?
A.

Equalizing is a way to make the adjustment of the tone and the consonance of the sound to achieve the right frequency characteristics, you could compare equalizing with treble (high tone) and bass at the amplifier.

Q.What is Levelling?
A.

Levelling is a process where the volumes of different tracks is being brought to a an even state. In this process the volume is pulled down rather than up, but this is not the case when the compression or maximizing is being applied.

Q.What is Limiting?
A.

Limiter takes care that when a signal in volume passes a certain established border doesn’t get any louder that the established parameter.

Q.What is Restoration?
A.

With restoration we are repairing the sound, there are few things with which this could be done,

* denoising: removing the tape noise
* declicking: removing the clicks
* decrackling; removing cracks, a crack is made of more clicks
* dehumming; removing hum
* dehissing; removing hiss
* de-essing; removing the S-sound from certain recordings, when you can hear it louder than pleasing the de-essing focuses on these consonants (s, z, sh) and brings them down to a pleasant listening level.

Q.What is PQ-code
A.

Every track on a CD has a PQ-code. This code indicates where every track begins and ends. This makes it possible to switch between the tracks.
Literary translation: Point of Queing.

Q.What is ISRC?
A.

ISRC: International Sound Recording Code.
If you are running your music business from Netherlands you are bound by law to have an ISRC number otherwise you will not be able to publish your work. ISRC is a sort of a watermark for music. Embedding the ISRC makes it possible for the radio and TV stations to print their playlists at the end of the day. On the basis of this playlists they pay out the authors rights to a collector s.a. Stemra.

Graphic & Web

Q. What is Bleed?
A.

The bleed is the part on the side of a print ready document that gives the printer that small amount of space to move around paper and design inconsistencies.
Q. What is CSS?
A.

Cascading Style Sheets (CSS) is a stylesheet language used to describe the presentation of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML. It is designed primarily to enable the separation of document content (written in HTML or a similar markup language) from document presentation (written in CSS). This separation can improve content accessibility, provide more flexibility and control in the specification of presentation characteristics, and reduce complexity and repetition in the structural content.
Q. What is Identity Design ?
A.

In general, this amounts to a logo (logotype and/or logogram) and supporting devices commonly assembled within a set of guidelines. These guidelines govern how the identity is applied and confirm approved color palettes, typefaces, page layouts and other such methods of maintaining visual continuity and brand recognition across all physical manifestations of the brand.
Q. What is Typography?
A.

Typography is the art and techniques of type design, modifying type glyphs, and arranging type. Type glyphs (characters) are created and modified using a variety of illustration techniques. The arrangement of type is the selection of typefaces, point size, line length, leading (line spacing) and letter spacing.
Q. What is Web 2?
A.

Web 2.0 is a trend in the use of World Wide Web technology and web design that aims to facilitate creativity, information sharing, and, most notably, collaboration among users. These concepts have led to the development and evolution of web-based communities and hosted services, such as social-networking sites, wikis, blogs, and folksonomies.
Q. What is Web 3?
A.

Web 3.0 is a term used to describe the future of the World Wide Web. Following the introduction of the phrase “Web 2.0″ as a description of the recent evolution of the Web, many technologists, journalists, and industry leaders have used the term “Web 3.0″ to hypothesize about a future wave of Internet innovation.